개요
KOTRA 발간(2020-02-03) 해외시장 진출전략 보고서 「2020 북미 진출전략」. Ⅰ. 시장 평가 및 주요 이슈 ·············… 진출환경·시장분석·진출전략을 담은 PDF 보고서를 첨부에서 내려받을 수 있습니다.
상세 안내
본 보고서는 2020-02-03에 공개되었으며, 자료유형은 적용안함입니다. 주요 내용은 다음과 같습니다. Ⅰ. 시장 평가 및 주요 이슈 ····························································································· 3 1. 개요 ······························································································································ 3 가. 시장 전망 ··············································································································· 3 나. 주요 경제지표 ········································································································· 4 2. 2020년 주요 이슈 및 전망 ·························································································· 6 가. 선거 및 무역분쟁 결과에 따른 정치･경제 환경 변화 전망 ···································· 6 나. 현지 에너지･인프라 정책 및 시장성장 변화 ·························································· 10 다. 미래 첨단산업 투자 및 육성 정책 강화 ································································· 13 라. 변화하는 소비시장 트렌드 ······················································································ 17 Ⅱ. 비즈니스 환경 분석 ···································································································· 19 [미국, 캐나다] 1. 정치･경제･산업･정책 환경 ···················································································· 19, 31 가. 정치 환경 ········································································································ 19, 31 나. 경제 환경 ········································································································ 20, 32 다. 산업 환경 ········································································································ 22, 33 라. 정책･규제 환경 ······························································································· 28, 34 [미국, 캐나다] 2. 시장 분석 ·············································································································· 36, 51 가. 시장 특성 ········································································································ 36, 51 나. 교역 ················································································································ 38, 52 다. 투자진출 ········································································································· 40, 54 라. 프로젝트 ········································································································· 43, 56 마. 스타트업 ········································································································· 49, 57 3. 한국과의 경제 교류 및 주요 경협 의제 ······································································· 59 [미국, 캐나다] 가. 교역 ················································································································ 59, 69 나. 투자 ················································································································ 64, 71 다. 주요 경제협력 의제 ························································································ 66, 74 Ⅲ. 진출전략 ························································································································ 77 1. SWOT 분석 및 전략도출 ····················································································· 78, 79 [미국, 캐나다] 2. 주요 이슈･산업별 진출전략 ··················································································· 80, 95 3. 한-미/한-캐나다 경제협력을 통한 진출전략 ······················································ 88, 100 4. 진출 시 유의사항 ······································································································· 104 첨 부 1. 수출유망품목(상품) ····································································································· 110 2. 수출유망품목(서비스) ·································································································· 118 3. 2020년도 KOTRA 주요 사업(잠정) ··········································································· 123 4. 2020년도 주요 정치･경제 일정 및 유망 전시회 캘린더 ··········································· 125
상세 내용
원문 보기
https://dream.kotra.or.kr/user/extra/kotranews/bbs/linkView/jsp/Page.do?dataIdx=180117
내용
Ⅰ. 시장 평가 및 주요 이슈 ····························································································· 3 1. 개요 ······························································································································ 3 가. 시장 전망 ··············································································································· 3 나. 주요 경제지표 ········································································································· 4 2. 2020년 주요 이슈 및 전망 ·························································································· 6 가. 선거 및 무역분쟁 결과에 따른 정치･경제 환경 변화 전망 ···································· 6 나. 현지 에너지･인프라 정책 및 시장성장 변화 ·························································· 10 다. 미래 첨단산업 투자 및 육성 정책 강화 ································································· 13 라. 변화하는 소비시장 트렌드 ······················································································ 17 Ⅱ. 비즈니스 환경 분석 ···································································································· 19 [미국, 캐나다] 1. 정치･경제･산업･정책 환경 ···················································································· 19, 31 가. 정치 환경 ········································································································ 19, 31 나. 경제 환경 ········································································································ 20, 32 다. 산업 환경 ········································································································ 22, 33 라. 정책･규제 환경 ······························································································· 28, 34 [미국, 캐나다] 2. 시장 분석 ·············································································································· 36, 51 가. 시장 특성 ········································································································ 36, 51 나. 교역 ················································································································ 38, 52 다. 투자진출 ········································································································· 40, 54 라. 프로젝트 ········································································································· 43, 56 마. 스타트업 ········································································································· 49, 57 3. 한국과의 경제 교류 및 주요 경협 의제 ······································································· 59 [미국, 캐나다] 가. 교역 ················································································································ 59, 69 나. 투자 ················································································································ 64, 71 다. 주요 경제협력 의제 ························································································ 66, 74 Ⅲ. 진출전략 ························································································································ 77 1. SWOT 분석 및 전략도출 ····················································································· 78, 79 [미국, 캐나다] 2. 주요 이슈･산업별 진출전략 ··················································································· 80, 95 3. 한-미/한-캐나다 경제협력을 통한 진출전략 ······················································ 88, 100 4. 진출 시 유의사항 ······································································································· 104 첨 부 1. 수출유망품목(상품) ····································································································· 110 2. 수출유망품목(서비스) ·································································································· 118 3. 2020년도 KOTRA 주요 사업(잠정) ··········································································· 123 4. 2020년도 주요 정치･경제 일정 및 유망 전시회 캘린더 ··········································· 125
첨부 PDF: 2020 북미 진출전략.pdf
https://dream.kotra.or.kr/ajaxa/fileCpnt/fileDown.do?gbn=n01&nttSn=180117&atFileSn=73052&pFrontYn=Y
주요 항목
수출 정보, 이렇게 활용하세요
해외 진출을 준비하는 중소기업은 이 보고서의 시장 분석과 진출 전략을 참고해 진출 대상국 선정과 현지 진입 계획 수립에 활용할 수 있으며, 첨부된 PDF 보고서를 내려받아 상세 내용을 확인할 수 있습니다. 해외 진출과 수출을 준비하는 중소기업이 시장·바이어·교역 여건을 판단할 때 참고하는 정보입니다. 진출 대상국 선정, 수출 품목 검토, 현지 규제·인증 대응의 기초 자료로 활용됩니다.
- 진출 후보국을 2~3곳으로 좁혀 시장·교역 지표를 비교하세요.
- 수출바우처·해외전시회 등 정부 수출지원과 연계하면 비용을 줄일 수 있습니다.
- 현지 인증·통관 요건은 사전에 반드시 확인하세요.
자주 묻는 질문
진출전략는 어디에 활용하나요?
진출 대상국 선정, 수출 품목·바이어 검토, 현지 인증·통관 대응의 기초 자료로 활용합니다. 수출바우처·해외전시회 등 정부 수출지원사업과 연계하면 비용과 시행착오를 줄일 수 있습니다.
데이터 출처와 갱신 주기는 어떻게 되나요?
공공데이터포털(data.go.kr)이 제공하는 정부·공공기관 원천 데이터를 정리한 정보로, 매일 자동으로 갱신됩니다. 세부 수치·요건은 반드시 원문 출처에서 다시 확인하세요.
수출 관련 추가 지원은 어디서 받을 수 있나요?
CKP 상담을 통해 수출지원사업 매칭, 해외 바이어 발굴, 진출 전략 컨설팅을 안내받을 수 있습니다.
진출전략 공공데이터(data.go.kr)를 기반으로 작성된 정보입니다.